CASE STUDY · ARIZONA DIAMONDBACKS

How the D-backs Leverage Attend to Optimize Fan Conversion

The Arizona Diamondbacks partnered with Attend to leverage
the full platform to drive offerings, reaching everyone from local
students to premium buyers with mobile-first products that are
tailored for each use case.

What's inside

The mobile-first product strategy reaching every fan, from students to suites
How the D-backs consolidated vendors without sacrificing capability
How abandoned cart recovery turns lost sales into found revenue
The real year-over-year growth numbers across four product lines

"They keep selling when the lights and phones are off."

Mike Dellosa, VP of Ticket Sales & Service, Arizona Diamondbacks

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